
Ottobock Virtual Mobility Workshop
With a virtual workshop, Ottobock brings its wheelchairs to digital experience. The products of the Human Mobility business unit can be explored all the way to their spare parts via a 3D platform.
EIT Digital - (EU-funded) Corporate Digitisation

Jorian Bos
Corporate Digitisation Consult
Details
Life Support Systems
Digitaler Customer Support
Problem
With a virtual workshop room, Ottobock is taking a significant step toward digitalisation. The initial focus is on the business segment "wheelchairs" of Human Mobility. In the future, the virtual mobility workshop will help specialist dealers and rehab technicians to access the information they need quickly and easily. Whether spare part numbers, explanation videos, order sheets, brochures - all product information will be accessible on one platform and from anywhere. To achieve this goal, Ottobock called on the support of rooom AG. We were able to convince them with our 3D platform experience and flexible project management. The 3D models of the wheelchairs were created from photos - without having to provide 3D data. Our 3D specialists succeeded in visualizing very complex objects down to the last detail.
Objective and Approach
The virtual mobility workshop will initially launch as a pilot project for the UK market. Accessible via a link, Ottobock UK's B2B customers can share and promote the platform via their own channels, for example on their websites or in the newsletter. Using an explanatory video, dealers will receive a starter guide to enter the virtual world, explaining the versatile possibilities of the digital workshop. There are also plans to use it in digital training sessions. Integrated user tracking makes it easy to evaluate visitor numbers and interactions and measure success. The main purpose of the virtual workshop is to support employees in customer service. With a successful launch, the platform will also be made accessible to other markets and supplemented with new products.